One Nation,
Under God.
Gear for Americans who take their faith and their freedom equally seriously.
Christian America
Making Christianity the largest religious identity in the United States by a significant margin. That's over 200 million people who say grace, celebrate Christmas, and know at least one verse of Amazing Grace.
The first permanent English settlement at Jamestown brought Christian worship to the continent. The Protestant tradition that would shape American culture took root here and never left.
Phrases like 'endowed by their Creator,' 'one nation under God,' and 'In God We Trust' are baked into American identity. Whether the founders were devout or deist, they built a country that took God seriously.
A 2017 Baylor University study estimated that American faith communities contribute $1.2 trillion in social value annually -- food banks, hospitals, disaster relief, addiction recovery, mentorship, and more.
There are more churches in America than there are McDonald's, Starbucks, and Walmart locations combined. Christianity is not a niche pursuit. It is woven into the physical landscape of the country.
Started in a California church in 1991, Celebrate Recovery now operates in more than 35,000 churches globally. Faith-based recovery works -- and American Christians built the infrastructure to prove it.
Why RedWhiteJesus Exists
We noticed something. Christian-Americans -- one of the largest identities in the country -- didn't have a brand that spoke their language without being cheesy, preachy, or embarrassing to wear in public.
Faith and patriotism aren't opposites. They've been woven together in American life since the first colonial settlements. The founders debated theology. The abolitionists quoted scripture. The civil rights movement was led from church pulpits. Christianity shaped this country, and this country shaped Christianity.
RedWhiteJesus is for people who hold both identities without apology. We make gear that's worth wearing, content that's worth reading, and a community that's worth joining. No sanctimony. No shaming. Just faith, freedom, and honest design.
Read Our StoriesWe start with the cross. Everything else follows.
Christianity shaped this country. We honor that history.
Over 200 million Christian Americans. You're not alone.
The Christian Glossary
Essential vocabulary for navigating faith, family dinners, and Easter Sunday parking.
Unmerited divine favor. Also what you say before dinner. Also the name of approximately one in five Southern grandmothers.
Praise the Lord. Appropriate for salvation, touchdowns, finding a parking spot at church on Easter, and good barbecue.
So be it. The universal Christian punctuation mark. Works for prayers, sermons, and anything a Southern grandmother says.
The Lord's Supper. Bread and wine (or grape juice, depending on your denomination and your relationship with grape juice).
Being saved. The whole point, theologically speaking. Also the name of approximately one in four Southern churches.
A spiritual renewal meeting, often multi-night, often loud, occasionally followed by potluck. Attendance implied.
Giving 10% of your income to the church. The oldest subscription service in human history. No cancel button.
Not technically a theological term but functionally the most important institution in American Christianity. Show up with a dish.
Is This Disrespectful?
The questions people actually ask. The answers we actually give.
Is this disrespectful to Christianity?
No more than a WWJD bracelet. Christians have always worn their faith. From wooden crosses to printed tees, faith-forward expression is as old as the church itself. We make gear that's honest about who we are. That's not disrespectful -- it's the opposite.
Who is this actually for?
Christians who aren't embarrassed to be Christian. Americans who think faith and patriotism can coexist without anyone making a face. People who want merch that says something real. If any of that is you, you're in the right place.
Are you affiliated with any church or denomination?
Nope. RedWhiteJesus is independent. We're broadly Christian, which means we can talk to Baptists, Catholics, Methodists, Pentecostals, and non-denominationals without everyone getting weird about it. The cross is the cross.
Does wearing this make me a better Christian?
Absolutely not. Salvation is not a merch transaction. But it might start a conversation. And that's worth something.
Isn't mixing religion and American identity kind of complicated?
Yes. We didn't say it wasn't. Christianity shaped American history in ways that are worth celebrating and in ways that require honest accounting. We hold both. You can be proud of what faith has built in this country while being clear-eyed about when it's been misused. The answer to misuse isn't abandonment -- it's fidelity.
Is this a political brand?
No. Jesus wasn't a Republican or a Democrat. Neither are we. The gospel is not a party platform. We're Christian-American, which means we're for everyone who fits that description -- regardless of which lever they pull in November.
Christian Holidays
The feasts and seasons that have shaped Christian worship for two thousand years.
The celebration of the birth of Jesus Christ, the Son of God, who came to earth to redeem humanity.
Learn moreThe resurrection of Jesus Christ — the central and defining event of the Christian faith.
Learn moreThe solemn commemoration of the crucifixion and death of Jesus Christ on the cross.
Learn moreThe first day of Lent — a season of repentance, fasting, and preparation before Easter.
Learn moreThe descent of the Holy Spirit upon the apostles, called the birthday of the Church.
Learn moreA four-week season of waiting, hope, and preparation leading up to Christmas.
Learn moreJesus's triumphal entry into Jerusalem — the beginning of Holy Week.
Learn moreThe revelation of Jesus to the Magi, and to all the nations of the world.
Learn moreStay blessed. Get the drop.
New gear, stories, and culture -- delivered to your inbox. Plus a welcome discount.
Faith. History. Culture.
From the roots of American Christianity to what Easter actually means, we cover it all.
Read the Blog